lwn has its own (paying) community, and the OP link is speaking to it. Look at its content. Within the first sentence, it clearly links to what it's talking a

lwn has its own (paying) community, and the OP link is speaking to it. Look at its content. Within the first sentence, it clearly links to what it's talking about, saying "Hey, there's some thing here that may interest you." It goes on to cite an excerpt as an example of what interested the lwn poster. I would qualify this more as "conversation" than "spam". Spam would regurgitate the linked content wholesale while probably omitting or burying the link to the original source. I venture that people here on HN are further reacting negatively to the "blogspam" characterization because many of them are well and long familiar with lwn and have a good amount of respect for it, based upon its quality content (much original) as well as its finding a sustainable model while delivering such.