Advertisers can soon target their ads based on types of cars & ages of drivers. For the most part, billboards are old tech that needs innovation. I would be s

Advertisers can soon target their ads based on types of cars & ages of drivers. For the most part, billboards are old tech that needs innovation. I would be surprised if Google added something as basic as time slicing for billboard ads... that way even smaller companies could afford a visible spot on the road. Whoever links up old advertising with new advertising will make a boatload of cash.