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I don't get this... Aren't TV ads controlled by the channel they're shown on? How is Google going to profit here?
by lut4rp 17y ago
I don't get this... Aren't TV ads controlled by the channel they're shown on? How is Google going to profit here?
- falsestprophet 17y agoGoogle is acting as a broker, very much like with Adsense for Content. Websites "control the ads," but Google gets a cut when a Google brokered ad is run.
- anigbrowl 17y agono, they're mostly controlled by the cable service provider or local broadcast affiliate (who, naturally, take more than half their content from the network provider).