2 ms·
the owners of grumpy cat hired a "meme manager" to promote and sell their meme. I now hate all internet memes. http://mashable.com/2012/04/17/meme-management/
by wnevets 13y ago
the owners of grumpy cat hired a "meme manager" to promote and sell their meme. I now hate all internet memes.
http://mashable.com/2012/04/17/meme-management/ http://mashable.com/2012/04/17/meme-management/
- mpyne 13y agoYou're really surprised that a concept that has gained worldwide popularity might actually warrant "brand curation"? I hope you hated memes before grumpy cat then.
- wnevets 13y agoI did but grumpy cat was marketed to make money virtually at its inception. I remember them selling merchandise at NYCC last year, that's two weeks after they posted it on reddit. The commercialism and exploitation of this cat shortly after it's birth has really rubbed me the wrong way.