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In Influence: Science and Practice, Robert Cialdini makes the compelling case that (non-legally-binding) petitions have a primary effect on the people signing t
by mistercow 13y ago
In Influence: Science and Practice, Robert Cialdini makes the compelling case that (non-legally-binding) petitions have a primary effect on the people signing the petition, not the explicit targets of the petition. Signing your name to a statement evokes consistency bias effects, which cause you to commit to those statements.
So they are still a useful tool for effecting change; just not for the reasons people might assume.
- whimsy 13y agoHuh. That's an interesting discovery; thanks for sharing it. That's going on my reading list.