Musk has always stated the end goal is a $30k car for the masses. He wants to disrupt the entire auto industry not the S or 7 series market. It's that mass mark

Musk has always stated the end goal is a $30k car for the masses. He wants to disrupt the entire auto industry not the S or 7 series market. It's that mass market window though that I think is closing. But I suspect if it closes he's OK as he met his goal. And Telsa may provide some or all that key tech and still flourish.