From the perspective of someone who works with data, I simply have to disagree that words seem to be the most important way to convey information. Perhaps it is

From the perspective of someone who works with data, I simply have to disagree that words seem to be the most important way to convey information. Perhaps it is to some; but I'd bet the majority of information consumers prefer an alternate mode of visual communication with a well-executed design component. It is the concept is critical; words are simply one way to execute that concept. [Disclaimer: my wife is an advertising art director who has educated me a tiny bit on semiotics]