This was a really interesting read. To think that all this research spawned off a visit to the bike shop to replace his daughters bike helmet! The Air Attack p

This was a really interesting read. To think that all this research spawned off a visit to the bike shop to replace his daughters bike helmet! The Air Attack perfectly illustrates what drives most helmet innovation: performance For most everyday commuters, some safety is required at a reasonable price. So a $40 helmet will suffice. For more serious and avid cyclists, they will more likely splash out for the more expensive honeycomb MIPS design. It took a while for the article to get there, but I was thinking all the time I was reading this about the lightweight honeycomb bike helmets that the British Cycling Team adopted for their Olympics: http://www.designweek.co.uk/news/crux-product-design-creates-new-helmets-for-british-cycling-team/3034708.article http://www.designweek.co.uk/news/crux-product-design-creates... http://www.trackcyclingnews.com/olympics12bchelmets.html http://www.trackcyclingnews.com/olympics12bchelmets.html Extensive testing found that aluminium honeycomb, often used within the aerospace industry, worked well as a material for the helmet core. When combined with the unique dual shell, it was said to outperform previous designs in terms of absorbing impact energy efficiently and ensuring deceleration forces weren't transferred to the wearer.