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Facebook Is Almost a Decade Old and Still Doesn’t Get the Advertising Game
- dteplitski 13y agoGreat article!
- jonathanjaeger 13y agoI disagree with ending where the author claims that Facebook should be the most lucrative advertising platform. They don't have intent like Google has, they just have people using a product that tries to integrate ads as seamlessly as possible. I'm not saying there aren't glaring issues in the business as a whole, but for many businesses advertising on Facebook provides greater ROI when they can't compete with the CPC of certain Google keywords.