Um, people like top lists. It is the cheapest and easiest filter. It is the same principle that Google operates on. Make a list of the thing with the most downl

Um, people like top lists. It is the cheapest and easiest filter. It is the same principle that Google operates on. Make a list of the thing with the most downloads, links, etc. and that is often/usually over time the best. I'm reasonably sure that their search system works largely off of downloads, ratings, reviews, etc. It's not an infallible system, but life isn't about being fair. It's not apple's job to ensure fairness, it's Apple's job to do a good job delivering what people want. A lot of people want what is popular, even if it's not always the best.