Yeah, unfortunately, it's just tribalism, a natural human inclination. Much of the discussion space of the internet seems to be devoted to this same sort of inv

Yeah, unfortunately, it's just tribalism, a natural human inclination. Much of the discussion space of the internet seems to be devoted to this same sort of investment = identity problem; "fanboyism" is a common label for it, but it stems from the human need for group identification, and is alas a very easy, though shallow, way to achieve it.