4 ms·
As you say, it's anecdotal. But my wife's supervisor (an older lady) recently went to an Apple Store to purchase a Macbook. She came away with an iPad, extremel
by interpol_p 13y ago
As you say, it's anecdotal. But my wife's supervisor (an older lady) recently went to an Apple Store to purchase a Macbook. She came away with an iPad, extremely happy with the result and spending much less than she anticipated. Unlike her previous Windows laptop, she actually uses the iPad.
It makes financial sense to downgrade customers if you suspect they will use the product more / it suits their lifestyle better / makes them happy. This keeps them in the ecosystem and keeps them coming back.
- duaneb 13y agoMy point being, they could easily make customers much happier for little effort. Say, by helping people root their own iPhones if they want to void warranty. But of course it's not in their business interest to do so. Customer satisfaction may be at Apple's core, but producing the products that would make their customers the happiest is not.