> What does this actually mean? From what I understand, that they don't know what part of the Plan will be the one actually getting the most profit. And so the

> What does this actually mean? From what I understand, that they don't know what part of the Plan will be the one actually getting the most profit. And so they need to multiply their offers (and that increases the whole cost of the movie). But to me, the important part is that this exact part is why we have yet another Spiderman and yet another Avengers movie on screens. Because as they are terrified, they are going to publish known beasts (movies), where they know the financial ratios.