It's fascinating to see how well Google has branched out. It started as just a search engine competing with Lycos, AltaVista, & Yahoo and yet they didn't just s

It's fascinating to see how well Google has branched out. It started as just a search engine competing with Lycos, AltaVista, & Yahoo and yet they didn't just stop, they kept going. This project is not a branching out. This is what happens when it's cheaper to expand your market (create the pie bigger) than trying to cutting into market share (take a bigger bite out of the pie). Driverless cars is no different.