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Do you guys mind sharing if a PR firm helped you get the spot? Notice a significant upgrade in the number of sign-ups?
by robg 18y ago
Do you guys mind sharing if a PR firm helped you get the spot? Notice a significant upgrade in the number of sign-ups?
- noaharc 18y agoI'm also curious.
- webwright 18y agoWe've never used a PR person or firm and only one time did one of us email a reporter out of the blue. We are in the "lucky stiffs" category. ;-) Reporters love the information overload / productivity stuff and we tend to have lots of great data that excites reporters. We've done a few things to encourage this (blog post here and there), but for the most part, it's totally inbound. In terms of signups, we've never noticed a huge bump in signups from mainstream media (a few national tech radio shows, NYT article, etc). We get more signups from blogs we've never heard of. It's great for SEO and credibility, tho.
- robg 18y agoThanks! Good stuff - but somehow I think you're making your own luck!