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Google itself explicitly encourages people to SEO their sites. So much so that they publish a SEO starter guide for webmasters and SEO professionals [1]. SEO i
by obstacle1 13y ago
Google itself explicitly encourages people to SEO their sites. So much so that they publish a SEO starter guide for webmasters and SEO professionals [1].
SEO isn't what you think it is, yet you continue to paint all of SEO with your broad brush. Stop.
[1] (pdf) - https://static.googleusercontent.com/external_content/untrusted_dlcp/www.google.com/en//webmasters/docs/search-engine-optimization-starter-guide.pdf https://static.googleusercontent.com/external_content/untrus...
- marssaxman 13y agoAre you claiming that "SEO" no longer stands for "search engine optimization", or are you claiming that "search engine optimization" is no longer about "optimizing" a site for "search engine" result placement?
- johnsonmkj 13y agoIt's all about the scope of what you would consider "SEO" projects. Would you consider creating search-friendly URLs SEO projects or just best practices? That's one of the first things I think about when I look at a site from a SEO perspective: can the bots easily digest this site.
- obstacle1 13y agoI'm claiming that your characterization of all such "optimization" as malicious is misguided. White hat is not exploiting the rules of a game, it is following the rules. Proper SEO according to G is doing everything you can to make your site interact well with crawlers. That's akin to following directions when applying for a job, or following the rules when playing a sport. You can't be considered for the job if you don't apply properly, and you'll soon be disqualified if you ignore the rules of a sport. Same with search: if your site doesn't comply with a search engine's standards for crawling, you won't have the opportunity to be ranked fairly.