This is a litigious (law-suit-prone) society. If you're visible you might get sued, just like you might get acclaimed... somebody just needs to feel injured en

This is a litigious (law-suit-prone) society. If you're visible you might get sued, just like you might get acclaimed... somebody just needs to feel injured enough to seek out an eager-beaver attorney who believes he can win the case. Plus: the deeper your pockets (or your company's), the more worthwhile it starts looking to sue you (but the better legal defense you may be able to mount). One reason that startups form corporations (LLC, etc.) is reduced risk that lawsuits could touch an entrepreneur's personal assets. If you've got a (potentially) hot startup, you might want to CYA... and get an actual attorney to provide actually useful legal advice.