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That's pretty much every computer out there. Is innovation such a low bar now that a new case and the newer Intel CPU is suddenly deserving of innovation praise

That's pretty much every computer out there. Is innovation such a low bar now that a new case and the newer Intel CPU is suddenly deserving of innovation praise because it has a fruit logo? Also am I the other one bothered by the case mentioning being built in the US but designed in California, like California is now its own nation?

mikeash 13y ago
Apple stuff has been saying "Designed in California, made in China" for years now.
- drzaiusapelord 13y ago
  I get that, my point is that you could just say "Assembled and designed in the US" and be done with it. Does mentioning California really give them so much more culture cachet?
  - jfb 13y ago
    It's pretty precious, yeah.
  - mikeash 13y ago
    Why alter the current pattern? I imagine they like it.
    - mikeash 13y ago
      Turns out it's more than that. They really really care about this tagline: http://www.apple.com/designed-by-apple/ http://www.apple.com/designed-by-apple/
bangkoknights 13y ago
Assembled in California is definitely not the same as being Manufactured in USA. Also, they could ship a unit 99% assembled in China and have somebody in the USA clip on the last piece to claim it was assembled in California.