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I've been working on http://www.postalcandy.co.uk http://www.postalcandy.co.uk - it was an MVP test for two weeks. It has been an idea I kept coming back to for

by helen842000 13y ago

I've been working on http://www.postalcandy.co.uk http://www.postalcandy.co.uk - it was an MVP test for two weeks. It has been an idea I kept coming back to for a while now. I really want to sell a fun product. While it's just basic technically, I've learned a lot about A/B testing & driving traffic. Have taken the first few orders which is proof of concept! Currently working on the next version, integrating more product images & branding too. Also I work on http://foundcamera.com http://foundcamera.com - it gets quite a bit of natural traffic & submissions are backing up. Could do with some php help if anyone needs a weekend gig!

basdevries 13y ago
That looks very cool! Could you share some intel with me about gross margins and how you calculated the prices for postalcand.co.uk? Foundcamera is awesome too :D I'll check for a lost camera tomorrow in Amsterdam, you might just want to add the feature of sharing your lost camera but maybe I overlooked it (says already enough) and a reward program would probably finish it up. Good luck!
- helen842000 13y ago
  Thanks! I've been putting the candy packs together for quite a while, for family & as gifts for friends in the US. Offering flat pricing including shipping seemed to make sense for this type of purchase. I checked the prices of similar food subscription packages and kept that in mind - they seem to range from $17 to $33 typically. I put together several candy packs at different weights and settled on 250g, 500g and 1kg - I priced them up and worked out a per gram price point so when I'm looking at new products I can work out if it's good value. Eg. x pence per gram of candy. I put together a chart of shipping prices. Listing 3 different world zones (EU, US/CAN, AUS/NZ) and delivery speeds (surface/airmail/48hour). That enabled me to put a flat price on shipping. So for example I use the AUS/NZ price as standard, if people order from other locations then I save on postage. I'll probably make some pricing adjustments over time, as orders grow I should be able to improve margin by buying larger packs, once I get around 10 orders per day that brings down shipping costs too, I can pass that value on to the customers. I'm looking forward to getting the new site launched! Thanks for your feedback!
thesmileyone 13y ago
I really like the concept of PC, however what puts me off ever so slightly is the use of a .co.uk domain whilst all the currency is USD, surely either a .com or £GBP would make it more uniform?
- helen842000 13y ago
  Well the produce is coming from the UK & my target audience is the US. I do have the .com domain too but I'm currently trying to wrestle it away from the clutches of GoDaddy & waiting for it to transfer.

basdevries 13y ago

That looks very cool! Could you share some intel with me about gross margins and how you calculated the prices for postalcand.co.uk? Foundcamera is awesome too :D I'll check for a lost camera tomorrow in Amsterdam, you might just want to add the feature of sharing your lost camera but maybe I overlooked it (says already enough) and a reward program would probably finish it up. Good luck!

helen842000 13y ago
Thanks! I've been putting the candy packs together for quite a while, for family & as gifts for friends in the US. Offering flat pricing including shipping seemed to make sense for this type of purchase. I checked the prices of similar food subscription packages and kept that in mind - they seem to range from $17 to $33 typically. I put together several candy packs at different weights and settled on 250g, 500g and 1kg - I priced them up and worked out a per gram price point so when I'm looking at new products I can work out if it's good value. Eg. x pence per gram of candy. I put together a chart of shipping prices. Listing 3 different world zones (EU, US/CAN, AUS/NZ) and delivery speeds (surface/airmail/48hour). That enabled me to put a flat price on shipping. So for example I use the AUS/NZ price as standard, if people order from other locations then I save on postage. I'll probably make some pricing adjustments over time, as orders grow I should be able to improve margin by buying larger packs, once I get around 10 orders per day that brings down shipping costs too, I can pass that value on to the customers. I'm looking forward to getting the new site launched! Thanks for your feedback!

thesmileyone 13y ago

I really like the concept of PC, however what puts me off ever so slightly is the use of a .co.uk domain whilst all the currency is USD, surely either a .com or £GBP would make it more uniform?

helen842000 13y ago
Well the produce is coming from the UK & my target audience is the US. I do have the .com domain too but I'm currently trying to wrestle it away from the clutches of GoDaddy & waiting for it to transfer.