It would seem that no one has addressed the idea that maybe the product doesn't hold enough value to the user to continue after a trial, I really don't think th

It would seem that no one has addressed the idea that maybe the product doesn't hold enough value to the user to continue after a trial, I really don't think these sorts of metrics are applicable unless both the business model and the product are virually idential to his. There are too many factors to consider, what is the product? being the most important, how is it sold to me, what is the closing process? What this post says to me is: we want our users credit card details because there is a likelyhood they will forget to cancel their trial and we will at least screw them out of one month subs.