3 ms·
I appreciated in particular the fact that they really did it like the ad is showing it, by parking a lot of cars in the desert and turning their lights on and o
by Timothee 17y ago
I appreciated in particular the fact that they really did it like the ad is showing it, by parking a lot of cars in the desert and turning their lights on and off, as opposed, for example, to the recent ad by Samsung with the sheep in the hills (http://www.youtube.com/watch?v=5iCXvJ-jJzI http://www.youtube.com/watch?v=5iCXvJ-jJzI) that clearly had at least some parts done artificially.
Nowadays, the whole point of that kind of things is to do it for real. Doing it through CGI is just easier and defeats the purpose. It actually reminds me of the Bravia ad from 4-5 years ago (http://www.youtube.com/watch?v=-zOrV-5vh1A&fmt=22 http://www.youtube.com/watch?v=-zOrV-5vh1A&fmt=22) where Sony had tens of thousands of colored balls bouncing in a San Francisco street.
The collaboration with Vimeo with the Flash overlay is also a nice touch.
- epall 17y agoWait, the sheep thing was CG? No way!
- vaksel 17y agoapparently they didn't http://www.adrants.com/2009/03/honda-insight-commercials-carbon.php http://www.adrants.com/2009/03/honda-insight-commercials-car...
- danielh 17y agoThere is even a making of on vimeo http://vimeo.com/4295148 http://vimeo.com/4295148
- furyg3 17y agoHere's the making of that Sony Bravia ad: http://www.youtube.com/watch?v=o1bEOtpqYpA http://www.youtube.com/watch?v=o1bEOtpqYpA People in riot gear outfits and shields and stuff to protect themselves from thousands of bouncy balls. :) Also the guy at just after 4:00 is hilarious....