Can't view the first image clearly on a mobile device. I feel each point needs further explanation. I don't know how best to apply this particular advice. And

Can't view the first image clearly on a mobile device. I feel each point needs further explanation. I don't know how best to apply this particular advice. And are you sure that these are the reasons you're following on twitter has grown and not because people are taking an interest in your start-up or similar? I feel followings on social networks grows as a result of thought leadership, but perhaps i'm missing something.