5 ms·
Very interesting. If Moz and (D)oz are close, how about Moz and Moz(illa)? Lets start out as SEOmoz and when we become big enough, we can change our name to Moz
by akg_67 13y ago
Very interesting. If Moz and (D)oz are close, how about Moz and Moz(illa)? Lets start out as SEOmoz and when we become big enough, we can change our name to Moz so that Mozilla doesn't come after us when we are small. As SEOMoz has changed the name to Moz, may be Doz want to rename to SEODoz. What a racket!
- seodoz 13y agoI was about to register the domain but looks like someone has been using seodoz.com for quite a while. Hilarious!
- akg_67 13y agoI wonder when Moz was SEOMoz, did they go after SEODoz too? I don't know much about SEO, so I don't know similar they are. But if Moz as SEOMoz didn't pursue similar action against SEODoz, I don't believe they should be doing same as Moz with Doz. The unfortunate situation is that due to small size of Doz, the cost of litigation will be prohibitive for Doz otherwise SEOMoz vs SEODoz will be a good point in litigation. What disappoints me most is a companies that as a startup expect to be treated nicely by larger ones, start to behave similar to larger one when they become large themselves.
- nathas 13y agoMozilla and MOZ provide pretty different products. If your in a different category, it's often not "reasonable". It's the same with Mojang's "Scrolls" vs Bethesda's "Elder Scrolls". It's silly, but because they're both in the video game category, it was a problem. If someone sold a product named "Scrolls" that was a gummy candy that looked like a scroll, it would probably be fine. The law is unfortunate either way.
- pseudonym 13y agoIf you're going to paint with a wide brush, "SEO Software" and "Browser Software" fall under "Software" in the same way that "Sandbox RPG Video Game" and "TCG Video Game" fall in the category of "Video Game". I feel there's not an actual likelihood of confusion in either case, but I would argue that there isn't one between Moz and Doz either.
- ssharp 13y agoThis certainly wasn't their strategy. IIRC, SEOMoz started out as SEO consultants and evolved into a software product supporting SEO / inbound marketing.
- FireBeyond 13y agoActually it was - upstream is a link to an interview where Moz themselves stated they wanted to appear close to Mozilla.
- cpeterso 13y agoWhat did the "moz" in SEOmoz originally mean? It was a strange choice to begin with.
- masklinn 13y agoIt's Mozilla's "moz". Quite literally: http://moz.com/blog/what-does-the-moz-in-seomoz-mean http://moz.com/blog/what-does-the-moz-in-seomoz-mean (the "moz" in DMOZ comes from mozilla through its original domain: Directory.MOZilla.org)
- deleted 13y ago[deleted]