>I believe, with tools like that, that if you make the 'personal use' fee trivial you get a wider base that will go on to introduce it commercially at work - so

>I believe, with tools like that, that if you make the 'personal use' fee trivial you get a wider base that will go on to introduce it commercially at work - so you net more over time. I believe this is a bigger part of why apple has recently won (and why that win is not permanent) than people think. When I was a child? the public schools usually had (presumably subsidized by apple) apple computer labs. The thing is? it's /hard/ to transition those "personal use" folks into 'business use' folks. outside use as workstations at trendy places, apple /still/ isn't in corporate the way microsoft is. My own company has a similar problem; I don't really have any products appropriate for the 'serious business' customer, save for co-location, and my co-location is ridiculously low-margin, which is the opposite of what you want to do for your 'serious business' product.