For a lot of people the face gives credibility. It makes you think it's a more legit article because somehow google took the time to associate an image with the

For a lot of people the face gives credibility. It makes you think it's a more legit article because somehow google took the time to associate an image with the article which it would never with spam content. And it's too bad they don't accept company logos, I think that would really help. It downplays company we pages versus articles.