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It's very unlikely that any Apple product would be designed to compete against the ultra-luxury brands you cite. With consumer oriented products, Apple shoots f
by reneherse 13y ago
It's very unlikely that any Apple product would be designed to compete against the ultra-luxury brands you cite. With consumer oriented products, Apple shoots for the high-middle, where they can capture a high margin on a vast scale. Think BMW 3-series, not a Rolls Royce or Veyron.