7 ms·
My coworkers say Tim's statement "We always focus on making the best products" is BS. I disagreed, but wonder how that reconciles with a rumored low cost iPhon
by owenfi 13y ago
My coworkers say Tim's statement "We always focus on making the best products" is BS.
I disagreed, but wonder how that reconciles with a rumored low cost iPhone. If Apple introduces a "low cost" phone (vs. just lowering prices of previous generation models) how will they spin that with Tim's methodology?
- cremnob 13y agoApple's "low cost" phone will still be sold as a premium product and will be priced accordingly, assuming they do it.
- hcarvalhoalves 13y agoIt doesn't make any sense to invest in development to make a cheaper product when you can simply lower the cost by absorbing the development cost of a previous generation that is still great and runs the latest software because it had a generous design and specs to begin with. Heck, I still own only an iPhone 3GS, it works fine. The "low-cost" strategy is for companies that have slim margins on a high-end line (that serves mainly as a way to advertise the brand and relate it to high-quality), but really make the bulk of the profits on poor-quality low-end. E.g.: cars, DSLRs cameras, running shoes... almost all manufacturers work like that nowadays.
- Moto7451 13y agoPersonally I think the low cost iPhone, assuming it is actually more than a rumor, will be more akin to a re-skin than a new endeavor. Wall Street, Tech writers, and those swayed by smartphone marketing don't want to see an "old" iPhone 4S for sale, they want the iPhone Mini! They don't really care what's inside of it so long as it meets their needs and can be perceived as new and cool. The previous model iPhone generally is relegated to "old/uncool" status as soon as the new model comes out. Shrinking the packaging of the 4S and maybe adding a couple token updates like the Lightning connector, dual flash, iPod Touch lanyard, etc at a price to make prepaid and postpaid phone customers happy will likely be enough to shake the "old/uncool" label and make the aforementioned groups gush for Apple.
- owenfi 13y agoYeah, an idea I've been grasping lately is that the market segment looking for something 'new and shiny' is actually underestimated. If true, I guess it places more emphasis on name/fashion feel of the product even when techies try to "see through" that.