A la cart distribution is good for consumers and content creators, and is bad for networks and cable providers Consumers - Cheaper for most consumption pattern

A la cart distribution is good for consumers and content creators, and is bad for networks and cable providers Consumers - Cheaper for most consumption patterns. Content creators - Flexible release schedules, deep viewer analytics, more power over networks. Networks - Only remain relevant as publishers and speculative content investors. Cable providers - Each hour of TV viewed will earn more money, but less hours will be viewed. Quickly are turned into dumb pipes. So what happens? Networks and cable providers are going to hold on for dear life, while consumers and creators are going to route around them.