I spotted Elf Island staffers at an investing get-together in Atlanta earlier. I wasn impressed by how they stood out from the group in their Elf Island shirts

I spotted Elf Island staffers at an investing get-together in Atlanta earlier. I wasn impressed by how they stood out from the group in their Elf Island shirts in a sea of dress shirts and ties. They got a lot of attention and it was a strategy that I'll keep in mind when I attend other events in the future.