4 ms·

Well most people pay for basic cable and most of those channels have ads. Granted HBO and Netflix don't have commercials but I think they also both use product

by Steko 13y ago

Well most people pay for basic cable and most of those channels have ads. Granted HBO and Netflix don't have commercials but I think they also both use product placement (edit: see granddaughter comment for more info) in their original content so it's not like there's some philosophical commitment they've made to not show subscribers ads to pad the bottom line.

w1ntermute 13y ago
I'd rather have (tastefully done) product placement than ads. And I could never notice any product placement in House of Cards or Game of Thrones.
- Steko 13y ago
  Honestly they should just add another tier with no ads. $8: Hulu with x ads per show. $9: Hulu ad free. There was a True Blood/Apple image series atop reddit not too long ago but Googling reveals that HBO insists that they don't raise money for product placement but allow writers to use products so score one for HBO. Humorously, Apple claims they don't pay for product placement but they do give devices away which is supposed to be different I guess. Netflix ran into problems with Lillehammer due to Norwegian law against paid placement. House of Cards with non-paid for Apple advert below: http://forums.macrumors.com/showthread.php?t=1537771 http://forums.macrumors.com/showthread.php?t=1537771
  - Steko 13y ago
    Just to go further into the numbers Hulu makes quite a bit from the ads. Link [1] is from Feb 2011 when Hulu was making 14.3 cents per episode. That means if you were watching 2 episodes a day Hulu was making more from you in a month from ads then from the Hulu Plus subscription. And I think ads have noticeably increased since 2011. I guess we know why that autoplay next episode kicks in so fast. And I guess it goes to the true cost of these licensing deals and why Netflix has a much worse tv selection that's a year old. [1] http://www.wirelessgoodness.com/2011/02/04/hulu-generates-0-143-in-ad-revenue-per-episode-more-than-cable-and-dvrs-but-not-broadcast/ http://www.wirelessgoodness.com/2011/02/04/hulu-generates-0-...
    - Cushman 13y ago
      Huh... I wonder how much they make when I watch 30 seconds of Colbert and close the window.
  - trhtrsh 13y ago
    Apple has a team devoted to making Apple products easy to use in productions, and aggressively courts producers. But they don't "pay". It's exactly the same as how companies send press releases (and demos) to lazy journalists to reprint as news.
- mkr-hn 13y ago
  I saw it in House of Cards. You just might not notice it if you already had the products shown. It wouldn't seem unusual to you. I don't know about Game of Thrones, but I would guess some manufacturers of sharp objects, alcohol, and clothes were subtly inserted. Maybe some beer company ran an "as seen on Game of Thrones" ad.

by Steko 13y ago

w1ntermute 13y ago

I'd rather have (tastefully done) product placement than ads. And I could never notice any product placement in House of Cards or Game of Thrones.

Steko 13y ago
Honestly they should just add another tier with no ads. $8: Hulu with x ads per show. $9: Hulu ad free. There was a True Blood/Apple image series atop reddit not too long ago but Googling reveals that HBO insists that they don't raise money for product placement but allow writers to use products so score one for HBO. Humorously, Apple claims they don't pay for product placement but they do give devices away which is supposed to be different I guess. Netflix ran into problems with Lillehammer due to Norwegian law against paid placement. House of Cards with non-paid for Apple advert below: http://forums.macrumors.com/showthread.php?t=1537771 http://forums.macrumors.com/showthread.php?t=1537771
- Steko 13y ago
  Just to go further into the numbers Hulu makes quite a bit from the ads. Link [1] is from Feb 2011 when Hulu was making 14.3 cents per episode. That means if you were watching 2 episodes a day Hulu was making more from you in a month from ads then from the Hulu Plus subscription. And I think ads have noticeably increased since 2011. I guess we know why that autoplay next episode kicks in so fast. And I guess it goes to the true cost of these licensing deals and why Netflix has a much worse tv selection that's a year old. [1] http://www.wirelessgoodness.com/2011/02/04/hulu-generates-0-143-in-ad-revenue-per-episode-more-than-cable-and-dvrs-but-not-broadcast/ http://www.wirelessgoodness.com/2011/02/04/hulu-generates-0-...
  - Cushman 13y ago
    Huh... I wonder how much they make when I watch 30 seconds of Colbert and close the window.
- trhtrsh 13y ago
  Apple has a team devoted to making Apple products easy to use in productions, and aggressively courts producers. But they don't "pay". It's exactly the same as how companies send press releases (and demos) to lazy journalists to reprint as news.
mkr-hn 13y ago
I saw it in House of Cards. You just might not notice it if you already had the products shown. It wouldn't seem unusual to you. I don't know about Game of Thrones, but I would guess some manufacturers of sharp objects, alcohol, and clothes were subtly inserted. Maybe some beer company ran an "as seen on Game of Thrones" ad.