The instant a meaningfully profitable strategy is disclosed, quants incorporate it to their tools, which generates an arbitrage force that makes it less efficie

The instant a meaningfully profitable strategy is disclosed, quants incorporate it to their tools, which generates an arbitrage force that makes it less efficient --and the strategy stops working right away. I wonder if quants had noticed this kind of correlation prior to this result being published in Nature. I suppose yes, it's pretty basic after all (even Google have been promoting Google trends on their finance page as a heuristic for trading, so someone must have done a systematic study a while ago already)