Actually "Build it and they'll come" used to be a good motto,when technical side was the biggest challenge. I guess it was pretty motivating then. Today when it

Actually "Build it and they'll come" used to be a good motto,when technical side was the biggest challenge. I guess it was pretty motivating then. Today when it's much easier thanks to many frameworks,APIs and generally available technologies it's a myth indeed. It was replaced by "Hack the growth and they'll come" which soon will also turn in deceptive myth I believe.