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>The whole page is a great example of black-hat marketing. You mean similar to the Marketing tricks we now see everywhere? The use of $X.99 or $X99.99 to subc
by nivla 13y ago
>The whole page is a great example of black-hat marketing.
You mean similar to the Marketing tricks we now see everywhere?
The use of $X.99 or $X99.99 to subconsciously trick your brain into seeing a lower price point
The use of bold fonts to re-enforce the message
The choice of colors - Eg: Hollywood with Blue and Orange for posters and covers to enforce the cool and energetic feel.
I can agree that the page uses clever marketing but seriously black-hat? Not even remotely close.