This guy gives responsible consumers a bad name. Sure he does. He makes me want to say "cut it out, you're going to ruin 'unlimited' for everyone"... and that

This guy gives responsible consumers a bad name. Sure he does. He makes me want to say "cut it out, you're going to ruin 'unlimited' for everyone"... and that sets off an alarm in my head right there. Just like those deplorable Westboro Baptist folks yelling "God hates fags" test our commitment to what we mean by "free speech", obnoxious outliers like this test the limits of "unlimited". "X Mbit/s, Unlimited" has a very specific meaning. It means being able transfer at X-MBit/s continuously, 100% of the time. Anything else is limited. Which is fine, and may indeed be "so much I never have to worry about going over". Just don't use the U word.