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How To Use Social Media To Effectively Destroy Your Business
- rhizome 13y agoThis is about the Kitchen Nightmares meme this week, to which I would reply that the business is not yet destroyed. In fact, they are pivoting in response to the attention: http://radaronline.com/exclusives/2013/05/kitchen-nightmares-couple-changes-tip-policy-paying-less/ http://radaronline.com/exclusives/2013/05/kitchen-nightmares... I wouldn't be surprised if Ramsay returns there for even bigger ratings.
- maxerickson 13y agoPivoting to be in compliance with Arizona law.
- rhizome 13y agoFederal law, too, by my reading.
- lutze 13y agoThere's no such thing as bad publicity! Wrong.
- laumars 13y agoThat article reminds me of a joke that Gerald Ratner -a CEO of a, then successful, British jewellery company- made as a speech at a private function: We also do cut-glass sherry decanters complete with six glasses on a silver-plated tray that your butler can serve you drinks on, all for £4.95. People say, "How can you sell this for such a low price?", I say, "because it's total crap." At the time, the guests laughed. But almost immediately, the press got hold of it and the general public seemed to be furious; so much so that the company nearly collapsed. http://en.wikipedia.org/wiki/Gerald_Ratner http://en.wikipedia.org/wiki/Gerald_Ratner
- mscarborough 13y agoThis is either a masterful troll by the TV participants, or strong mental illness. Maybe both. I'm not interested in watching psycho meltdowns as entertainment. Leave it to a self-proclaimed "SEO and marketing" expert to pick an easy target. Who has this much time to write this kind of article? Someone without actual work to do.