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> but I feel as though I've invested too much time and energy to bail now. Sunken cost principle. Basic psychology is keeping you in a place you shouldn't be.
by readme 13y ago
> but I feel as though I've invested too much time and energy to bail now.
Sunken cost principle. Basic psychology is keeping you in a place you shouldn't be. Every day you'll have invested more,and it will only exacerbrate the issue. You said you don't like your cofounders. That should be a huge red flag right there.
If you can't carry on without them, you should find yourself a nice job and start plotting your next (successful) startup while you save.