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Notch, when asked, refused to take Minecraft revenue from YouTube

31 points by morganwilde 13y ago

Zenst 13y ago
What happens to that cut if they don't take it. That is the question and with that I'm sure Notch has a charity he approves of.
- morganwilde 13y ago
  There're two possibilities, either it goes to Google or the video producer. I would hope - the latter.
  - whatshisface 13y ago
    Last I checked the policy, some went to Google but most to the producer. It's a pretty significant cut, some people make their living off of Youtube. Minecraft is very popular with many successful Youtube "stars", if Mojang were to take a cut there would be a lot of vocal dissatisfaction.
wmf 13y ago
Oh Notch, you so generous. Does Minecraft ever go on sale?
- ihuman 13y ago
  It was on sale a while ago; 2 copy's for the price of one.
- itsybitsycoder 13y ago
  Minecraft was on sale the entire time it was in alpha/beta. I got it for $5, and bought a copy for my boyfriend later at $10.
kevingadd 13y ago
On a related note: Nintendo is applying a new policy of putting ads on YouTube videos of their games. http://www.ign.com/articles/2013/05/16/nintendo-enforces-copyright-on-youtube-lets-plays http://www.ign.com/articles/2013/05/16/nintendo-enforces-cop... Apparently what they mean by "ensure Nintendo content is shared across social media channels in an appropriate and safe way" is roughly "safe means we make money off it" So it's cool to see Notch mention that he had the same opportunity and didn't take it.
- chaz 13y ago
  Money matters, but "safe" also means that it's not shown in inappropriate places or remixed with inappropriate content. For a family-friendly brand like Nintendo, that's a big deal. Advertisers care a lot about this, too, even though that's less relevant for Nintendo. YouTube has a playback restriction feature for this very purpose, including domain white/black listing. http://apiblog.youtube.com/2011/12/understanding-playback-restrictions.html http://apiblog.youtube.com/2011/12/understanding-playback-re...
- eloisant 13y ago
  It's not "putting ads". It's getting its cuts on the ads instead of the person who uploaded the video.
deletes 13y ago
Why didn't he put it to a charity or ask the money to be given to the uploaders.
- whatshisface 13y ago
  The money already goes to the uploaders.
lucid00 13y ago
I think it'd be cool as long as it doesn't reduce the amount of money that the video uploaders can make off of it. It'd just be more cash to fuel game development.
- baby 13y ago
  Actually, it doesn't feel like the money from Minecraft's success is being use as fuel for game development. Sure Mojang released a few games in cooperation with other teams. But their real next game, 0x0001c (I can never spell it correctly), is in pause due to Notch not being motivated enough.
mehrzad 13y ago
In the next tweet he says he almost did it.

31 points by morganwilde 13y ago

Zenst 13y ago

What happens to that cut if they don't take it. That is the question and with that I'm sure Notch has a charity he approves of.

morganwilde 13y ago
There're two possibilities, either it goes to Google or the video producer. I would hope - the latter.
- whatshisface 13y ago
  Last I checked the policy, some went to Google but most to the producer. It's a pretty significant cut, some people make their living off of Youtube. Minecraft is very popular with many successful Youtube "stars", if Mojang were to take a cut there would be a lot of vocal dissatisfaction.

wmf 13y ago

Oh Notch, you so generous. Does Minecraft ever go on sale?

ihuman 13y ago
It was on sale a while ago; 2 copy's for the price of one.
itsybitsycoder 13y ago
Minecraft was on sale the entire time it was in alpha/beta. I got it for $5, and bought a copy for my boyfriend later at $10.

kevingadd 13y ago

On a related note: Nintendo is applying a new policy of putting ads on YouTube videos of their games. http://www.ign.com/articles/2013/05/16/nintendo-enforces-copyright-on-youtube-lets-plays http://www.ign.com/articles/2013/05/16/nintendo-enforces-cop... Apparently what they mean by "ensure Nintendo content is shared across social media channels in an appropriate and safe way" is roughly "safe means we make money off it" So it's cool to see Notch mention that he had the same opportunity and didn't take it.

chaz 13y ago
Money matters, but "safe" also means that it's not shown in inappropriate places or remixed with inappropriate content. For a family-friendly brand like Nintendo, that's a big deal. Advertisers care a lot about this, too, even though that's less relevant for Nintendo. YouTube has a playback restriction feature for this very purpose, including domain white/black listing. http://apiblog.youtube.com/2011/12/understanding-playback-restrictions.html http://apiblog.youtube.com/2011/12/understanding-playback-re...
eloisant 13y ago
It's not "putting ads". It's getting its cuts on the ads instead of the person who uploaded the video.

deletes 13y ago

Why didn't he put it to a charity or ask the money to be given to the uploaders.

whatshisface 13y ago
The money already goes to the uploaders.

lucid00 13y ago

I think it'd be cool as long as it doesn't reduce the amount of money that the video uploaders can make off of it. It'd just be more cash to fuel game development.

baby 13y ago
Actually, it doesn't feel like the money from Minecraft's success is being use as fuel for game development. Sure Mojang released a few games in cooperation with other teams. But their real next game, 0x0001c (I can never spell it correctly), is in pause due to Notch not being motivated enough.

mehrzad 13y ago

In the next tweet he says he almost did it.