As mentioned above by shadowmint, it seems that Microsoft is looking for some attention, and they have already succeeded. Well done. But what are the long-term

As mentioned above by shadowmint, it seems that Microsoft is looking for some attention, and they have already succeeded. Well done. But what are the long-term effects on the growth of what Microsoft really needs (a thriving third-party mobile development community)? I could be biased because of Google I/O's hype effect, but things like this only make me lean towards Android as my next platform to develop for (coming from iOS). I agree with the definitional meaning of Microsoft's retaliation - large companies should work together to create amazing content (ie. cross-platform Youtube app) for their mutual users. As always, it's a shame to see immature rivalries come between progress.