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No, they don't want to open this up to everyone until they can confirm that ad revenue is unaffected by the changes.

• kailuowang 13y ago
  That's a very good strategy - testing new features by controlled rollout so that their potential revenue impact can be fully analyzed. Every company that lives on profit should adopt that strategy. Thanks for point it out.
  • MatthewPhillips 13y ago
    It's the reason we still have the Google Black Bar when they highly publicized a new navigation last year. It hurt traffic to their other properties.
    • ShawnBird 13y ago
      I like the black bar. It is simple and it works.
      • intrazoo 13y ago
        I don't hate it, but if you have a nice new tab page (i use speeddial 2 for chrome (and I have a link to calendar and drive)), I don't imagine someone using it that often.
• yeoman2 13y ago
  exactly, this has nothing to do with ability to rollout, rather marketing (create desire), test profitability (do users come back more often)