> That means, every year that single inch earns them $773,074,040 of additional revenue. I guess every little bit really does count. This does not. There are s

> That means, every year that single inch earns them $773,074,040 of additional revenue. I guess every little bit really does count. This does not. There are so many intangibles here, that the conclusion drawn is very ill-conceived. Here's a list of things that can affect this number: 1. The amount of customers lost due to restrictive seats 2. The negative PR which will result from the change 3. The impact on flight price that the company may change after said PR 4. Is the data from all of those references accurate? The list goes on and on... It's a nice thought, but there's much smarter people with access to more precise information that draw these conclusions within the company. Enterprise businesses aren't as dumb as we all may think they are.