Bret mentions the symbols (in this case, code) still being used. What I would foresee is this: take the recent LightTable video that showed a code on the left,

Bret mentions the symbols (in this case, code) still being used. What I would foresee is this: take the recent LightTable video that showed a code on the left, output on the right view (or Bret's similar construction from a prior talk). Now, add a "design" switch that converts the code half to something similar to the left panel from the video. Finally, turn your paper into something where the entire body is html, the "homebrew plot" is a javascript expression, and the entire work (data and code) is accessible via View Source and Inspect Element.