If any of you have followed my posts, you'll know that I've been a big fan of what BlackBerry have been doing with their platform. I think this is a bold move

If any of you have followed my posts, you'll know that I've been a big fan of what BlackBerry have been doing with their platform. I think this is a bold move on the part of BlackBerry and I'm not sure how it will play out. On the one hand, the problem many users had with being on BlackBerry is that their non-BlackBerry using friends couldn't be reached on BBM. On the other hand, BBM is also the thing keeping some users from jumping to another platform. I think BlackBerry is hoping the net migration rate is in their favour, and for their sake I hope it's true. Personally, I love my Z10, and it fits my workflow wonderfully. It's also a sheer joy to develop for. I think there are 10s of millions who agree with me. Will it be a larger number than iOS and Android users? Likely not, but I'm not sure it has to be. For those knocking the platform, at least try it before you do. And keep an open mind about it, knowing that it fits for many people. I love what iPhone and Android do, but they're just not for me. Finally, everyone needs to understand that BBM is much more than a messaging platform. While it may have similarities with the competitors mentioned, but the fact is that it does things that no one else has matched. The tight integration at the OS level allows really amazing things to be done by application developers. With that in mind, the BBM released on other platforms will likely be mostly about messaging simply due to the OS integration required. Doable on Android, hard on iOS. All in all, there's a lot of excitement here at BlackBerry Live. I think they're doing some amazing things with the platform, and I am happy to continue supporting and championing them.