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Google punishes people that buy links, just like our government punishes people that buy votes. That sets up an incentive to not do it. I would say, this prob
by jcampbell1 13y ago
Google punishes people that buy links, just like our government punishes people that buy votes. That sets up an incentive to not do it. I would say, this problem is not in the "can't fix" category.
Just like in real politics, Google must tread carefully. You can't arrest the president because someone bought votes on his behalf, just like Google can't nuke a site because it has purchased links.
- BrianEatWorld 13y agoExtending that analogy though, the government can punish people buying votes, but that doesn't stop the billion dollar lobbying industry from shaping public policy. The incentive doesn't disappear, as there is a great deal to be gained by being bumped up search results. They raise the costs or circumventing the system, but that just means people look elsewhere. Its an arms race.
- charliepinglass 13y agoExcept Google does nuke sites all the time for buying links...