4 ms·
In the examples you list, the people who actually interact with the software aren't likely to be the ones who are making the purchasing decisions, though. My gu
by glhaynes 13y ago
In the examples you list, the people who actually interact with the software aren't likely to be the ones who are making the purchasing decisions, though. My guess is that this is one of the main reasons why "enterprise" software UI is so bad.
So, there may not be a good argument for software developers to produce good design for these customers (awful design has gotten them this far, after all!) but it doesn't mean that design quality isn't still super-important in some other areas, too — namely those where the purchaser is actually the user.
- tptacek 13y agoI think Patrick Mckenzie could tell you a thing or two about how important web design was to closing direct-to-consumer sales for a web application. And that's consumers. Most people don't build applications for end consumers; they build tools for businesses. Businesses pay to have their problems solved. They're human beings and will swoon over beautiful pixels like anybody else, but if your application effectively solves their problem, that's what they're going to care about. If you're entering a crowded market, design might be a negative/positive differentiator... but, then, don't enter crowded markets; there's a universe of business problems nobody has effectively solved with software yet.