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Important poll- which product would you prefer for your B2C website
Hey All,
Don't want to take too much of your time. There are two types of products:
Product 1.
The gain is:
Monetization (7/10);
User engagement (relevant added value on site and more time on site);Brand Awareness to your website (Social networks and PR)
The efforts:
management (requires time)
Small legal (brand) risk;
Initial tech setup (5/10)
Product 2:
Gain
Monetization (3/10)
Effort
Initial tech setup (1/10)
Thanks a lot!!!
- lancedouglas 13y agoBased on the "tech setup efforts" it sounds like the same product but with a freemium flavor. Product 2: free Product 1: Fee and/or Subscription I'd start with launching your Product 2 and pre-sale your Product 1 with enough lead-time to build it after your first sale/upgrade.
- erikbrodch 13y agoHey, thanks a lot for your reply, much appreciated. We provide a solution for websites which enables them to give some kind of service to their users. The fee/free model is less relevant. What's relevant is that in product 1 you can make more money but invest more time in managing the product, as well as it will take more time for you to go live. Product 2 enables our customers to go live very fast, with no management but with less revenues. What do you think? Thanks!
- lancedouglas 13y agoI would suggest, with as generic the details provided are, that B2B to enable B2C is always going to trend on the maximum benefit to the C for the best balanced effort of the B. So IMHO, your best bet is to get Product 2 out the door and crowdsource the value and best features to roll-out of Product 1 for your Product 2 customers. "Lean in", "get'r done", and "just start" all are great statements that get to the point; your best place for you to start is where you can get to market fastest, and share with your customers your roadmap. I hope that helps in some way. Cheers