Lots of people follow the newest trend. The same thing happened with the web in the early days. Everybody (person, company, entity) wanted a website. They didn'

Lots of people follow the newest trend. The same thing happened with the web in the early days. Everybody (person, company, entity) wanted a website. They didn't know why, who would use it and what for, but they said all their clients/customers/friends were asking for it. The same thing is happening now with mobile. As time progresses, people will get a better understanding of who uses mobile, when and for what and will adapt development of mobile apps accordingly.