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I'd focus on who would get value out of your features. Figure out what your top 1-2 features are, and think of who needs extra privacy. People in the governme
by monkeyspaw 13y ago
I'd focus on who would get value out of your features. Figure out what your top 1-2 features are, and think of who needs extra privacy. People in the government, in purchasing? Senators?
I think your pricing is way off unless you can find a super niche segment who are crying out for your product. People don't like to spend $50 per year on an email, much less per month.
Let me ask you this: what kind of person would need to securely share access to your email? Probably someone in charge. Work from there.
I hope you figure it out. It seems a little bit to me like you're trying to reinvent email and charge a premium for it, which is a tough product to sell.
- kyle_t 13y ago"People don't like to spend $50 per year on an email, much less per month." I completely agree from the consumer side of things. I'm hoping that for businesses who have many people touching the same email addresses it is a drop in the hat. I'm just afraid that these businesses are already tied to big name players offering less niche products. "Let me ask you this: what kind of person would need to securely share access to your email? Probably someone in charge. Work from there." This is a good point. The other types of people on my radar: those that frequently work with contractors/personal assistants and single customer service emails managed by multiple employees (which is probably managed by someone in charge like you said). " It seems a little bit to me like you're trying to reinvent email" That's actually what I was hoping to avoid. My goal was more to add an extra layer, that people would be willing to pay a premium for. Great advice and food for thought!
- jyu 13y agoAs another price point, I believe Google apps for business is $50 / yr / person.