They're 2 iterations away from the "every man" car. Model S is a 60-90k car. The next level down is likely 30-60k. The next level down is the 15-30k car (think

They're 2 iterations away from the "every man" car. Model S is a 60-90k car. The next level down is likely 30-60k. The next level down is the 15-30k car (think Honda Civic/Accord).