No argument from me there - that is definitely the number one problem. In the future, I'll be tackling some of those topics on how to know your customer, since

No argument from me there - that is definitely the number one problem. In the future, I'll be tackling some of those topics on how to know your customer, since it is so critically important to business success. It's harder to fix existing sites if they haven't done that legwork up front :)