Well said! If there's no question that auto-canceling subscriptions are in the best interest of the user then I feel like it's case closed. As for customer ed

Well said! If there's no question that auto-canceling subscriptions are in the best interest of the user then I feel like it's case closed. As for customer education about the policy (repeating myself from my other comment) we do have it in large print -- "If you stop using Beeminder, we automatically stop charging you. We only want your money if you're actively getting value from Beeminder!" -- but you're definitely right that we should email the user when the auto-canceling happens. I think that could generate a ton of goodwill and bring them back, as you say.